Sydney Marshall TV and Film Blog

What was the brief set by the Admissions, Marketing and Engagement Manager? The brief set by Admissions, Marketing and Engagement Manager was that we had to make a series of  promotional videos for the college's website/social media, the subjects included; Enhance and Extend, the Futures team, Why come to EN, Curriculum and T-Levels.  What is flexible / negotiable, and what is stated as essential? When are the deadlines? For what was essential to the videos is that the videos must be 90 seconds or less/at least 2 minutes  (though was allowed to be more if the video length went over by only a few seconds/depending on what subject you were making the video). It was mandatory to have the video at a professional standard as the videos would go up on to the college's official site and social medias to promote themselves. The deadline for the videos was the rough cut for each of the videos, due the 27th November and the final cut being due on the 16th December.  ...

Primary research "Primary research is research you conduct yourself (or hire someone to do for you.) It involves going directly to a source – usually customers and prospective customers in your target market – to ask questions and gather information." ( https://www.thehartford.com/business-insurance/strategy/market-research/primary-second-research ) The definition of primary research is when any type of research is collected by yourself.  Examples of primary research is surveys, interviews and observations. As the way you have collected the research by yourself rather than someone else (as this would be secondary rather than primary).  An example of the use of primary research in my own work is when the questionnaire was made as I collect the research by myself as getting information from the internet or other sources was not the best to use for the task.  Secondary research "Secondary research involves the summary, collation and/or synthesis of existing research. Second...

What is the college’s mission? East Norfolk’s mission is working toward excellence and care and that the college works for it’s community. What is the college’s core values? Excellence, Care, Diversity and Integrity. Identify 3 impressive facts about the college. There are over 1600 students currently studying at East Norfolk. There’s a 99% A Level pass rate at the college. How many courses are currently being run at East Norfolk? At East Norfolk Sixth Form, there are currently 80 courses running at the college. What the future’s team. The future’s team are there and available to give students advice and support about their future path going forward which includes setting up talks with universities, degrees and apprenticeships within a higher education. These things then relate to the weekly progress groups where they discuss those topics and many others along with 1:1 from tutors to help students further. What ExtENd is. ExtENd is a programme created for studen...

1. Curriculum Positive  Videos of various subject well done Informative Negative Audio possibly? Sounds weird 2. Extend Positive Jill's shot was nicely shot Featuring a student Negative  Jill is looking at her notes and visible script Jake's interview is too dark Needs background music for interviews 3. T-Levels (Jamie's cut) Positive  Nice use of various shots Graphics nice Negative Music too loud Can barely hear the interviewees 4. Why choose EN? Positive Nice background music, matches well to video Use of student Shots are good Negative Simon audio quiet? 5. T-Levels (my cut) Feedback (from clients and people within class) Slower pans Red outline could possibly be removed Background noise for Simon Audio Background dim Website link T levels graphics could be added Gittery shots One sided audio (Matt) Music turned down slightly 6. UEA Positive Shots of the hive are nice Informative interviews Negative Background noise, audio too loud for the first interview Richa...

Legal Issues Define libel and copyright and apply in a corporate/promotional video context. Libel is defamation that is either written or published. This can lead to legal action as it can harm an image or reputation of an individual who has been misrepresented in a newspaper as an example. Copyright is when someone creates a product, they then can create legal rights to that product as for example if a person or group make a song and sell it mainly to a record company, if someone else uses their song within a video without any permission, this can cause the company to block or take the revenue from that video due to them owning the rights of the song. If the person who created the video with the music, they can peruse legal action if the person wants to prove it their right to use the song as an example. What is the current legislation relating to race relations, disability and discrimination on the grounds of protected characteristics? Summarise the act and find an applicable media e...